By Banoo

1. 25 Jan 2024

   Pre-seed

   €176K

   Cumulative €176K

2. 13 Jul 2026 · +2 yr 6 mo

   Funding round

   €453K

   Cumulative €630K

Amounts in EUR, converted at the ECB rate on the event date. Funding totals exclude debt, grants and state aid; rounds whose instrument is not yet established are still counted. Every figure links to its source.

• Funding13 Jul 2026EUR 453K

  By Banoo raised an additional 5 million kronor in funding to support growth and marketing efforts, with a valuation of over 32 million kronor.

  ▸Source: Breakit

  “När managementkonsulten Persheng De Geer inte kunde hitta rätt jobbväska tog hon chansen och startade det egna varumärket By Banoo. Nu kan Breakit avslöja att försäljningen tagit fart, att bolaget…”

  Read at Breakit

• Launch13 Jul 2026

  By Banoo launched a wholly-owned American subsidiary, By Banoo Inc., and began selling at Nordstrom and Bloomingdale's, marking their entry into the US market.

  ▸Source: Breakit

  “När managementkonsulten Persheng De Geer inte kunde hitta rätt jobbväska tog hon chansen och startade det egna varumärket By Banoo. Nu kan Breakit avslöja att försäljningen tagit fart, att bolaget…”

  Read at Breakit

• Funding25 Jan 2024EUR 176K

  Stockholm based By Banoo raised SEK 2 million from a group of angel investors including Elisabet Lundgren, Babak Etenad, Alireza Etenad, and Gohar Avagyan.

  ▸Source: nordic9.com

  Read at nordic9.com

• Perdica Babaheidari

  Co-founder

• Persheng De Geer

  Co-founder

What does By Banoo do?

A startup brand focused on functional and stylish work bags for women.

When was By Banoo founded?

By Banoo was founded in 2021.

Where is By Banoo headquartered?

By Banoo is based in Sweden.

How much funding has By Banoo raised?

By Banoo has raised €630K (across 2 rounds · last 13 Jul 2026).

What was By Banoo's latest funding round?

By Banoo's most recent disclosed round was a funding round of €453K, announced 13 July 2026.